Ford Fiesta TV Commercial
[Source:Youtube]
Posts
New Ad campaign for Tata Aria
Tata Motors will launch a new ad campaign for the Aria to rev up its sales, previously the company launched a campaign conveying a message that it is the first Indian crossover, However because its looks like an MPV, customers look at it as the competitor of Innova, and the brand positioning is not able to make a mark. The new ad campaign will roll out in two months time, which will emphasise the features of the car in a bid to put across the 'Value for Money proposition to potential customers. According to us the Aria is a true Value for Money vehicle which comes loaded with features such as Six airbags, All time four wheels drive,Anti-lock breaking system, Traction control system(TCS), Electronic stability program(ESP). In-built Navigation system, Dual zone climate control etc. Even though the car may be priced little higher than everybody expected all t...
