Tata 407 celebrates its silver jubilee year
Tata Motors today celebrated the silver jubilee of its market-leading light commercial vehicle, the Tata 407. Launched in 1986, the Tata 407 family clocks 7 out of every 10 vehicles sold in the category with a close to 75% market share. About 55% of its owners are first-time users, indicating the self-employment it generates, a goal pursued by the Tata Group and Tata Motors. Recollecting the introduction and progress of the Tata 407, Mr. P.M. Telang, Tata Motors' Managing Director - India Operations, said, "The Tata 407 was among the first, cutting across industries, to have demonstrated the supremacy of indigenously developed products in the face of international competition. We are grateful to our customers who have acknowledged our understanding of their needs and our engineering capabilities. We will continue to add new features to the range matching customer requirements." Mr. Ravi Pisharody, President - Commercial Vehicles Business Unit, said, "The Tata...