Maruti Suzuki Alto becomes world's largest selling car

-

Maruti Suzuki Alto, the highest volume car in the Indian market, has become the biggest selling car in the world in year 2010. The Maruti Alto left behind the likes of Volkswagen Golf and Fiat Uno in a number of world markets. Incidentally, this is the first time in the history of Indian automobile industry when a car that is best selling in the Indian market has surfaced as a global best seller.

The overall sales of Alto increased by 25 percent during this year as compare to the sales in the preceding calendar year. The launch of a new peppier version of Alto, the Alto K10, kept the sales momentum alive for the car throughout the year.

As per a recent statement given by Mr. IV Rao, managing executive officer (engineering), Maruti Suzuki India Ltd., “The K10 has been very well received and has been responsible for the growth that we witnessed last year. We are confident it will do even better this year.”

The Maruti Alto has been one of the most successful cars in the Indian market since its launch in year 2000. It is topping the sales chart in the country since year 2006, constitutively. The Alto sales are expected to touch the 4,00,000 unit market in next calendar year.

Some other records of Alto in India:
  • First car to cross the 5 lakh domestic sales figure (in 6 years)
  • The achievement of the next 5 lakh unit sales – in 2 years and 2 months
  • Crossed the 1 miilion production mark in Feb 2008.
  • First car brand to cross the 2 lakh sales figure (domestic sales) in a single financial year  - achievement twice in FY 2006-07 & FY 2007-08
  • India’s largest selling car (domestic since FY 2005 -06)
  • Fastest to sell 1 lakh cars – in 150 dys
Awards & Accolades for Alto
  • 2000 : Winner of the “Overdrive most exciting new car of the year”
  • 2001 : BS Motoring Car of the year 2001
  • 2002 : Overdrive Car of the year 2002
  • First Indian car to undergo a 24 hrs endurance test and set 13 national records
  • Topper of the JD Power IQS in its segment for 2 years i.e 2004 and 2005
  • 2006 : Winner of the EFFIE award for Boondein campaign
  • 2007 : Winner of the EFFIE award for the ‘fuel efficiency’ campaign

Comments

Post a Comment

Popular posts from this blog

Why Tata Choosing Aisin Torque Converter for Sierra is a Smart Move

-
Image
When Tata Motors announced the Sierra with Aisin-sourced torque converter automatic transmission, I was genuinely happy. Finally, they understood what Indian buyers actually want from an automatic gearbox. Let me tell you why this is such a big deal. The Problem with DCT in Indian Conditions Dual Clutch Transmission (DCT) is fantastic on paper. Quick shifts, sporty feel, excellent for enthusiasts. But here's the reality - most Indian car owners do not Cruise or the road conditions allow to do. We drive in bumper-to-bumper traffic, stop-start city conditions, and occasionally take our cars out on an highway. In these conditions, DCT shows its true colors. The jerky low-speed behavior, the hesitation when you need quick power in traffic gaps, and let's not even talk about the repair costs if something goes wrong. I've seen so many complaints from DCT owners about transmission issues after 40,000-50,000 kms. Why Aisin Torque Converter Makes Sense Aisin is not some random suppl...
Read more

17 Years After Tata's JLR Acquisition: The Sierra Proves the DNA Transfer is Complete

-
Image
When Tata Motors acquired the prestigious British luxury brands Jaguar Land Rover (JLR) in 2008 for $2.3 billion from Ford Motor Company, skeptics questioned whether an Indian automaker could successfully manage iconic British heritage brands. Fast forward 17 years, and the answer is crystal clear - not only has Tata preserved and grown these luxury marques, but they've also successfully absorbed and transferred the sophisticated engineering DNA back to their own lineup. The Proof is in the Sierra The all-new Tata Sierra, unveiled recently, stands as the ultimate testament to this successful technology transfer. This isn't just another SUV from Tata Motors; it's a vehicle that embodies the lessons learned from nearly two decades of owning and operating world-class luxury brands. Perfect Proportions and Stance One look at the Sierra and you immediately notice the proportions - they're spot-on. The vehicle sits with the kind of confident stance that you'd typically as...
Read more

🚗 Reliability Over Luxury: Why Peace of Mind Has No Price Tag

-
Image
The Nightmare of a Broken Dream Car Imagine this scenario: You finally visit the showroom, eyes locked on your  dream car . You stretch your budget for the top-end model, book it, wait for months, and then, the day finally arrives. You and your family are ecstatic as you take delivery. But just  five days  after your purchase, as you head to work, your car starts... but the gear won't shift into Drive. How would you feel? You call a tow truck and skip half a day of work. The service center is supportive, but they tell you it will take time. They fix the vehicle, and you assume it was a minor glitch. Then, a month later, it happens again. And then again after six months. Each incident, though resolved by a supportive company, comes at a cost to you:  a canceled weekend trip, a frantic search for an alternative vehicle for a family wedding, and the slow erosion of your peace of mind.  You start questioning your expensive decision. This experience highlights a cruc...
Read more