Ford Launches new Fiesta in India

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Ford India launched its global sedan, the All-New Fiesta, in the city today. The premium sedan, since its reveal earlier this year, has grabbed the attention of car buyers in India with its engaging and intuitive passenger communication technology. The globally evolved product brings to its segment a new meaning to passenger safety, delivers class-leading fuel efficiency and comes with first-in-segment smart features such as cruise control, electric power assisted steering (EPAS) and Advanced Bluetooth Voice Control.
Ford India today also introduced its first-ever 1.5-litre powertrains – 1.5 L Ti-VCT and 1.5 L Duratorq TDCi engines that will drive the premium sedan. The engines are designed and tuned to deliver an uncompromising razor-sharp performance, addictive drivability and best-in-class fuel efficiency. Both powertrains will be manufactured in Ford India’s state-of-the-art engine plant at Maraimalai Nagar.
The All-New Fiesta is available in four premium trims, across eight variants – Style, Trend, Titanium and Titanium Plus, with both petrol and diesel powertrain options in manual transmission. The 1.5 L Ti-VCT Style is priced at Rs. 823,500 (ex-showroom, Delhi) and the 1.5 L Duratorq TDCi Titanium Plus at Rs. 10,42,200 (ex-showroom, Delhi). Ford India is offering Anti-Lock Brake System (ABS), electronic brakeforce distribution (EBD), airbags and steering wheel audio controls as standard features among others, across all eight variants in both petrol and diesel options. 



     The all-new Fiesta at a glance

1. Best-in-class fuel efficiency and low-emissions: 17 km/L (petrol) and 23.5 km/L (diesel) as per ARAI; BS-IV compliant engines1
2. First-in-segment Advanced Bluetooth Voice Control: Hands-free control over mobile phone, radio, CD, USB, iPod and electronic climate control
3. First-in-segment electronic power assisted steering (EPAS) with Pull Drift Compensation technology adapts to changing road conditions
4. First-in-segment cruise control: Fiesta’s cruise control allows the driver to set and maintain speeds while driving on highways
5. Best-in-class Noise, Vibration and Harshness (NVH): A super quiet cabin and rattle-free ride
6. Class-leading climate control: Superior air-conditioning with faster cooling and electronic climate control
7. Class-leading safety: Front dual airbags, construction with high strength and boron steel provide better protection, Anti-Lock Brake system (ABS) and electronic brakeforce distribution (EBD)
8. Rear Parking Sensors: Better control while reversing
9. Eye-catching Kinetic Design: Sweeping bold lines, sculpted, clamshell bonnet and prominent wheel arches drive its attractiveness
[Source:india.ford.com]

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